About Maiya

Asian-owned

 
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I’ve always been proud of my Indian-American heritage, even while growing up when some saw it as strange and exotic. I wanted to change those perceptions, which led me to the entertainment industry in Los Angeles after graduating from the Wharton School of Business. Having worked on both creative and business sides of the industry, including as Head of New Business for Sean 'Diddy' Combs, I've learned how Art combines with Commerce to create Culture, and how social change is driven by cultural leaders.

I’m so excited that the world is embracing South Asian culture, and I want to help folks do it in a way that’s authentic and honors the past, present and future. That’s why I founded Maiya. Our prints feature our most spiritual symbols and were designed in Mumbai by internationally-renowned artist Shweta Malhotra. The mats are sustainably produced in Germany for the highest quality, and we're the only yoga mat brand to feature South Asian and other PoC models.

Inclusivity and authenticity are in our DNA, and a deep commitment to our values is just as important to me as making the dollars and cents work. For us, there's no other way. Maiya is about authentic cultural representation and personal expression. It’s about self-love and celebration.

We’re so excited to share our products with you, and we hope you’ll join us on this journey - Live Maiya!